Fix It… Don’t Throw It Away
Rajesh Kumar · 20 Jan 2017 · 1 min read
Want this applied to your business?
Related
ChatGPT Ads Earned $0.89 a Visit vs $2.45 for Google Search
A new working paper finds US ChatGPT ad visits brought in far less revenue than paid Google search visits. The gap suggests today's CPCs may be too high, though the data has real limits.
Meta Delays Business Terms After Publisher AI Scraping Backlash
Meta has pushed enforcement of its new business terms from October 30th to November 20th after publishers worried the terms could let it scrape news sites for AI training. The delay is a pause, not a resolution, and site owners should use it to review their own crawler controls.
Pennsylvania's AI Ad Label Law: What Marketers Must Do Now
Pennsylvania has signed a law requiring labels on ads significantly modified or generated by AI, in any format and regardless of where the ad was made. The wording leaves real gray areas, so marketers need a plan rather than a guess.