In turbulent economic times, it is critically important to understand what opportunities exist to make our businesses run better. The emergence of a new era of technologies, collectively known as Web 3.0, provides this kind of strategically significant opportunity. In Web 1.0, text was organized into pages and links were created between pages allowing users to traverse and explore. While links created some meaning, it was not explicit. For example, there was no way to express in a clear way that a particular link meant that two people were linked because they were co-workers.
The new, flexible, linked data model
The goal of Web 3.0 is to reorganize information so users can capture what things are and how they are related. This seemingly simple concept will have a profound effect at every level of information consumption, from the individual end user to the enterprise. Today information is stored inside specialized inflexible databases that are, in effect, information silos. What’s needed now is an end to the silo and the emergence of a single unified view of our information universe where related objects are freely connected in meaningful ways.
Better analysis and insights
Web 3.0 technologies make the organization of information radically more fluid and allow for new types of analysis based on things like text semantics, machine learning, and what we call serendipity – the stumbling upon insights based on just having better organized and connected information. Web 3.0 portends a future where all information can be poured into a hopper that organizes it for maximal insight and value. While nothing is quite that simple, the new generation of Web 3.0 tools comes much closer to that ideal than you might think.
Bottom line impact today
The Web 3.0 Conference will bridge the gap between current limited expectations and the exciting reality of this new generation of tools. We will explore how companies are using them today, and should be using them tomorrow, for significant bottom line impact in areas like marketing, corporate information management, customer service, and personal productivity. Join us at the Web 3.0 conference to hear from and meet the people that are bringing you this exciting new world and to learn how these technologies can impact your organizations today.