By Pierre DeBois Social media has brought unprecedented change in the way a business markets its services and products online, as well as how it communicates to customers. But how much of that change is being measured?  From the latest industry surveys, very little, despite heavy investment.  Yet with more corporations employing social media for branding, lead awareness and sales, the need for relevant ...

Last week I received a surprising email from Facebook entitled ‘Your Weekly Facebook Page Update’. It contained an overview of all the Facebook pages I am an admin of, with statistics on the number of new fans, wall posts and visits to the page. Those of us who use Facebook and other social media sites in a professional capacity have been aching for reliable metrics to judge the success ...

Social Media marketing strategy comparison between Facebook and Twitter to determine which produces better results for businesses and online marketers. Online PR News – 26-March-2010 – Comparison study of the Social Media marketing strategy benefits of Twitter verse Facebook. The goal was to determine which of these social media marketing platforms offers the best strategies for the specialized ...

Investment companies have developed a significant Internet presence by helping people learn about finance, execute trades, retrieve account statements and more. But they’re lagging somewhat when it comes to social media. Brokerages, mutual-fund firms and other investment entities are still trying to decide how to connect with customers and prospects through sites and applications such as Facebook, ...

By Taylor G Reaume Budget SEO Minded Business Owners Looking For Cheap Search Engine Optimization SEO, or search engine optimization is one of the best and most popular ways to get traffic to come to your website. There are different ways of using this search engine optimization, and you can spend time looking for cheap search engine optimization too. There are some companies that will provide budget ...

Twitter has the social media world by storm, and a year or two from now I think Twitter will still be a powerhouse in the social media world. While facebook may have the edge as of right now, soon Twitter will even eclipse them in terms of chatting friends and business associates. The only real advantage. I see in facebook is more options on what you can do. However, for businesses chatting via Twitter ...

Social Media sites like Digg, Reddit, Stumbleupon, and Delicious are highly authoritative sites which can dramatically improve search engine rankings if used properly.  Any SEO specialist knows link building is essential to improving search engine visibility, but some clients have trouble accepting social media as a link building tactic. In order to help show how effective social media really is ...