by Leon Hill (uSocial.net and OfficialWire) AUSTRALIA That’s because more businesses every day are twigging in to the fact that the popularity of sites like Twitter can open many doors of opportunity for them to sell their products.  If you’ve never given it a try, don’t worry.  You’re not alone by a long shot.  But if you do want to give it a try you should arm yourself ...

5 social media marketing benefits that we think B2B companies can enjoy. The list is definitely non exhaustive and some points are more relevant to certain B2B companies than the others. Even though the basic social media principles of B2C marketing apply to B2B businesses, we must note that B2B companies are targeting a niche market with products that might require a steeper learning curve. Hence, ...

As murder-mysteries go, this one is baffling, in part because the corpse is still breathing. The one-word answer is: Oprah. But the full truth is far more interesting. Twitter was the hottest, fastest-growing, most attention-grabbing social service for a while, but suddenly it appears that many of its users don’t actually use it and its growth is no longer growing. Let’s check the facts: • ...

Facebook’s new personalized usernames and URLs could be a boost to online marketers, but is it a lost opportunity for the social networking site? One minute after the stroke of midnight on Saturday could usher in a virtual land grab for vanity URLs on Facebook, with the social networking site poised to enable members to create usernames for personalized online addresses. Currently, the URL for ...