Google is building out its home service ad offerings. The ads are now available to electricians and HVAC service providers.


The local home service ad product rolled out to the San Francisco Bay area last July. The ads typically show three providers with ratings, phone number and a call to action to send a request.

Users looking for a plumber, locksmith — and now electrician or HVAC provider — can send a contact request to up to three providers through the Google form.

After going through an application and background check process, providers can set up their ad listings in AdWords Express.

Google also announced home service ads are now available in Sacramento.


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