Reality: Every business, big or small, wants to save money wherever they can. I appreciate this. I understand with this. What I don’t understand, however, is why so many businesses try to take the cheap means and cut corners in their Online approach— and then are amazed when they get scammed/get terrible results/get blocked by Google. I know how terribly costly it can be to launch, uphold, and ...

As you should know by now, Google recently announced that it was combining its free Google Product Search listings and Product Listing Ads (PLA) to Google Shopping, where all listings would be shown in an auction based process akin to PPC. This is a significant change for retailers as it means that a significant percent of traffic that has until recently been free until recently, is now paid. Thus ...

It’s official. Twitter last night finalized a deal to buy TweetDeck, ending weeks of speculation. The two companies announced the acquisition Wednesday in separate blog posts. Terms of the deal weren’t disclosed. CNN.com reported Tuesday that Twitter was buying the maker of applications for the microblogging site for $40 million in cash and stock. “This acquisition is an important ...